CV
BBH 1995 – 2001
Saatchi & Saatchi 2001 – 2005
J Walter Thompson 2006 – 2016
The Liberty Guild, Forever Beta 2017 - present
About
Hailing from the same school as Joy Division’s Ian Curtis, it looked like Adam’s career might also be in the music industry. His rock band, Cadmium, (the heaviest of all metals) had a string of early hits. Who could ever forget ‘Chasin’ The Devil’ and ‘Street Killer’?
However, this early musical promise was abruptly curtailed at the infamous Macclesfield Rugby Club gig. (All very messy; the ten-year-old drummer started to cry, mum arrived, the concert was cancelled.)
His dreams of being a rock star over, this northern lad turned his attention to advertising.
Things really took off when he approached Harley Davidson directly. His ‘It’s a completely irresponsible thing to do’ campaign picked up several awards and much notoriety as part of the ‘yob advertising’ debate.
It also helped him secure desk space at BBH and seven happy years followed.
Adam is particularly proud of some award-winning work on Lynx and Murphy’s, launching Levi’s ‘twisted jeans’ and projecting a 30 metre high naked woman onto The Houses of Parliament.
In 2000 David Droga invited him over to Saatchi and Saatchi.
More fun followed. A campaign for Coco de Mer erotic shops featuring people’s ‘orgasm faces’ won Gold and Silver Lions at Cannes and helped London win Cannes Agency of the Year.
In 2006 he joined JWT, winning a silver D&AD pencil for Golden Skins, plus gold and silver BTA arrows and a Cyber Lion for the MTV ‘Idiots’ anti drink-drive viral.
During his time at Knightsbridge, Adam was CD on Bailey’s, Tourism Ireland, The Army and Canon.
Some highlights were running and winning the Bailey’s £40m global pitch and the MOD pitch, launching Canon’s ‘Come and See’ campaign with two films directed by Jonathan Glazer and creating ‘TA Live’; a creative and media first, broadcasting “live” TV ads from the frontline in Afghanistan.
Awards
CANNES
1997 FINALIST FHM ‘FHM Warning’ stickers
2000 FINALIST Johnnie Walker ‘Raul’
2002 GOLD Coco de Mer ‘Orgasms’
2002 SILVER Coco de Mer ‘Orgasms’
2002 FINALIST Warburton’s ‘Marmalade’
2005 BRONZE Vodafone ‘Espadrilles’ ‘Knickers’
2007 BRONZE MTV ‘Idiots’
2011 FINALIST Kit Kat ‘Klocks’
2012 FINALIST NCDV ‘Drag Him Away’
2012 FINALIST NCDV ‘Drag Him Away’
2012 FINALIST NCDV ‘Drag Him Away’
2012 SILVER Tourism Ireland ‘Re-Tune’
2012 SILVER Tourism Ireland ‘Re-Tune’
2013 FINALIST Army ‘TA Live’
2014 FINALIST Army ‘Boots’
D&AD
1995 SILVER NOMINATION Harley Davidson campaign
1995 SILVER NOMINATION Harley Davidson ‘Wife’
1995 SILVER NOMINATION Harley Davidson ‘Grandad’
1999 IN BOOK Lynx ’Sexual Harassment’ leaflet
2002 SILVER NOMINATION Toyota Avensis with ETA ‘Meeting’
2002 IN BOOK Coco de Mer Louise, 19 yr old, Intense girl, Elbow man
2002 IN BOOK Coco de Mer Louise, 19 year old in bath, Intense girl
2002 IN BOOK Coco de Mer Louise
2002 IN BOOK Toyota Avensis with ETA ‘Meeting’
2004 IN BOOK Creative Circle ‘Well done mate’
2006 SILVER Golden Wonder Golden Skins ‘Ginger Boy’
2006 SILVER NOMINATION Golden Wonder Golden Skins ‘Ginger Boy’
2006 SILVER NOMINATION Golden Wonder Golden Skins ‘Albino
2006 IN BOOK Golden Wonder Golden Skins Campaign / Art Direction
2006 IN BOOK Golden Wonder Golden Skins ‘Albino’
2006 IN BOOK Golden Wonder Golden Skins ‘Albino’
2006 IN BOOK Vodafone ‘Knickers’
ONE SHOW
2001 MERIT Levi’s ‘Undressed’
2002 MERIT Levi’s ‘Undressed’
2004 MERIT Creative Circle ‘Well done mate’
2006 MERIT Vodafone ‘Man Utd’ campaign
2007 MERIT MTV ‘Idiots’
CLIOS
2006 SILVER Golden Wonder Golden Skins “Ginger Boy’
2006 SILVER Golden Wonder Golden Skins “Ginger Boy’
2006 BRONZE Vodafone Man Utd campaign
2007 SHORTLIST MTV ‘Idiots’
2015 SHORTLIST Canon ‘Gladiator Football’
BRITISH ARROWS
1995 GOLD Harley Davidson ‘Wife’
1997 DIPLOMA Levi’s ‘Maureen’
2001 BRONZE Levi’s ‘Undressed’
2001 BRONZE Levi’s ‘Undressed’
2003 FINALIST T-Mobile ‘Frisbee’
2007 GOLD MTV ‘Idiots’
2007 SILVER MTV ‘Idiots’
2007 SILVER MTV ‘Idiots’
2013 GOLD Army ‘Boots’ (Craft Awards)
2014 GOLD Army ‘Boots’
2014 GOLD Army ‘Boots’
2014 SILVER Army ‘Boots’
2015 SHORTLIST Canon ‘Gladiator’
2015 SHORTLIST Canon ‘Deer’
CAMPAIGN BIG
2011 NOMINATION Kit Kat ‘Klocks’
2011 SILVER Tourism Ireland ‘Connemara to Donegal’
2012 SILVER Tourism Ireland ‘Re-tune’
2012 NOMINATION NCDV ‘Drag Him Away’
2013 NOMINATION Army ‘TA Live’
2015 NOMINATION Canon ‘Come and See’ (Film campaign)
2015 NOMINATION Canon ‘Urban deer’
CAMPAIGN PRESS
1999 COMMENDATION Lynx ‘Sexual Harassment’ leaflet
2000 SILVER Lynx ’Weddings’
2003 SILVER Toyota Avensis with ETA ‘Darts’
2003 COMMENDATION Toyota Avensis with ETA ‘Darts’
2004 COMMENDATION Creative Circle ‘Well done mate’
CAMPAIGN POSTERS
1995 COMMENDATION Harley Davidson ‘Private healthcare?’
1997 COMMENDATION Selfridges ‘Car boot sale’
1999 COMMENDATION FHM ‘FHM Warning –Can you spot Louise’
2005 BEST INDIVIDUAL POSTER Golden Wonder Golden Skins ‘Ginger Boy’
2005 GOLD Golden Wonder Golden Skins ‘Ginger Boy’
2005 SILVER Golden Wonder Golden Skins ‘Ginger Boy’
2005 SILVER Golden Wonder Golden Skins ‘Ginger Boy’
CAMPAIGN MEDIA AWARDS
2013 SHORTLIST Army ‘TA Live’
CREATIVE CIRCLE
1995 BRONZE Harley Davidson ‘Grandad’
1995 BRONZE Harley Davidson ‘Grandad’/Wife/Ex-wife’
1995 BRONZE Harley Davidson ‘Grandad’
1999 BRONZE Lynx ‘Weddings’
1999 BRONZE FHM‘100 Sexiest Women Voting’ campaign
2003 SIVER Coco de Mer ’19 year old in bath’
2003 SILVER Coco de Mer ‘Intense girl’
2003 BRONZE Toyota Avensis with ETA ‘Meeting’
2004 SILVER Creative Circle ‘Well done mate’
2004 BRONZE Creative Circle ‘Well done mate’
2005 GOLD Vodafone ‘Man Utd campaign’
2005 BRONZE Vodafone ‘Eczema’
2005 BRONZE Vodafone ‘Spankfuzz’
2005 BRONZE Vodafone ‘Eczema’
2005 BRONZE Vodafone ‘Van de Hooten’
2005 BRONZE Vodafone ‘Espadrilles’
2006 GOLD Golden Wonder Golden Skins “Ginger Boy’
2006 GOLD Golden Wonder Golden Skins ‘Ginger Boy’
2006 GOLD Golden Wonder Golden Skins ‘Campaign
2006 BRONZE Golden Wonder Golden Skins ‘Ginger Boy’
2007 BRONZE MTV ‘Idiots’
2007 IN-BOOK MTV ‘Idiots’
2007 IN-BOOK MTV ‘Idiots’
2009 IN-BOOK DEBENHAMS ‘Sledges’
2011 SILVER KIT KAT ‘Klocks’
2012 NOMINATION Tourism Ireland ‘Re-Tune’
2012 NOMINATION NCDV ‘Drag Him Away’
2012 NOMINATION NCDV ‘Drag Him Away’
2012 NOMINATION NCDV ‘Drag Him Away’
2012 NOMINATION TA 'Joe', 'Giles'
2014 GOLD Army ‘Boots’
SHARK AWARDS
1996 GOLD Murphy’s Ireland ‘Relationship’/’College’/’Holiday’
1996 GOLD Murphy’s Ireland ‘Relationship’
1996 GOLD Murphy’s Ireland ‘Holiday’
2003 BRONZE Toyota Avensis with ETA ‘Meeting’
2008 GOLD Tourism Ireland 3D Maps
2012 SILVER NCDV ‘Drag Him Away’
2013 GOLD Army ‘Boots’
2013 SILVER Army ‘Boots’
2013 BRONZE Army ‘Boots’
MEDIA WEEK AWARDS
2013 GRAND PRIX Army ‘TA Live’
2013 GOLD Army ‘TA Live’
2013 GOLD Army ‘TA Live’
NEW YORK FESTIVALS
2014 SECOND PRIZE Army ‘Boots’
2015 FINALIST Canon ‘Deer’
2015 FINALIST Canon ‘Deer’
2015 FINALIST Canon ‘Come and See’
2015 FINALIST Can0n ‘Gladiator’
LIA AWARDS
2013 SILVER Army ‘Boots’
2015 SILVER Canon ‘Gladiator Football’
EUROBEST
2015 SHORTLIST Canon ‘Urban Deer’
WPP PARTNERSHIP
2013 OVERALL WINNER Army ‘TA Live’
CIPD AWARDS
2013 CAMPAIGN OF THE YEAR Army ‘TA Live’
2013 SHORTLIST Army ‘TA Live’
2013 SHORTLIST Army ‘TA Live’
PRCA AWARDS
2013 SHORTLIST Army ‘TA Live’